TikTok Drink Influencers to Follow

Beyond TikTok’s ever so popular tutorials and viral dance videos is an abundance of drink content waiting to be consumed. Here are three of our favorite accounts to get you started.

Shawn Soole (84.4K)

If home bartending intimidates you, be sure to follow hospitality veteran Shawn Soole. He makes it look easy through his seamless cocktail videos made in less than a minute, such as the Ruby Rose Spritz. We had the chance to talk with Shawn on our podcast “Eat. Drink. Social.” Give it a listen to hear about his bar and restaurant consulting firm, entrepreneurship, TikTok cocktail videos, and thoughts on the drop-in audio app Clubhouse.

Thirsty Whale (198.4K)

Professional landscaper Justin Sajda, a.k.a. Thirsty Whale, may not be a trained mixologist, but you’d never know it from the “above average cocktails” he mixes up on TikTok. From sharing cocktail recipes to clear ice carvings, his videos are creative, yet simple enough to recreate at home. Check out our latest Influencer Feature on Justin to learn more about his TikTok journey.

Lucas Assis (79K)

If you love tequila and want to learn what makes a good agave-based spirit (with cocktail demonstrations, of course), TikTok Tequila expert Lucas Assis is the account to follow. He shares budget friendly options as well as inside looks on how brands make their tequila. Be sure to check out our interview with Lucas on our podcast “Eat. Drink. Social.” where he talks more about “BarTok,” authenticity in tequila, and his personal mission to stop us from buying celebrity tequila brands.

What’s your favorite drink account to follow on TikTok? Tag us on social at @ipgagency.