Tapping into Whiskey Influence

Fighting 69th Whiskey pays homage to the storied infantry and gives back to the Historic Trust with every bottle sold. We tapped into whiskey influencers as the brand quickly rolled into new markets throughout the U.S. In addition to influencer outreach, we also promoted the brand to beverage trades and media.

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A 100-Year-Old Brand Rolls into New Markets

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Driving Drive-Thru Sales